The effects of visual information in eWOM communication

The effects of visual information in eWOM communication

Lin, Tom M.Y, Lu, Kuan‐Yi, Wu, Jia‐Jhou
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Volume:
6
Language:
english
Journal:
Journal of Research in Interactive Marketing
DOI:
10.1108/17505931211241341
Date:
March, 2012
File:
PDF, 249 KB
english, 2012
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