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Qualitative projective techniques in political brand image research from the perspective of young adults
Pich, Christopher, Dean, DianneVolume:
18
Language:
english
Journal:
Qualitative Market Research: An International Journal
DOI:
10.1108/QMR-12-2012-0058
Date:
January, 2015
File:
PDF, 328 KB
english, 2015