The Role of Metaperception on the Effectiveness of Referral...

Journal of Service Research 2013 / 02 Vol. 16; Iss. 1

The Role of Metaperception on the Effectiveness of Referral Reward Programs

Wirtz, J., Orsingher, C., Chew, P., Tambyah, S. K.
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Volume:
16
Language:
english
Journal:
Journal of Service Research
DOI:
10.1177/1094670512462138
Date:
February, 2013
File:
PDF, 315 KB
english, 2013
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