Cultural distance and entry modes: implications for global expansion strategy
Gollnhofer, Johanna Franziska, Turkina, EkaterinaVolume:
22
Language:
english
Journal:
Cross Cultural Management: An International Journal
DOI:
10.1108/CCM-07-2013-0114
Date:
February, 2015
File:
PDF, 349 KB
english, 2015