Entifying your brand among Twitter-using millennials

Entifying your brand among Twitter-using millennials

Sashittal, Hemant C., Hodis, Monica, Sriramachandramurthy, Rajendran
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Volume:
58
Language:
english
Journal:
Business Horizons
DOI:
10.1016/j.bushor.2015.01.010
Date:
May, 2015
File:
PDF, 405 KB
english, 2015
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