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The Marketing-Strategy Worksheet A Practical Tool: A field-tested planning tool for developing marketing strategy is explained in detail, step by step
Buttle, F.Volume:
33
Language:
english
Journal:
Cornell Hospitality Quarterly
DOI:
10.1177/001088049203300318
Date:
June, 1992
File:
PDF, 1.13 MB
english, 1992