Export Promotion Strategy and Performance: The Role of...

Journal of International Marketing 2011 / 12 Vol. 19; Iss. 4

Export Promotion Strategy and Performance: The Role of International Experience

Hultman, Magnus, Katsikeas, Constantine S, Robson, Matthew J
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Volume:
19
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jim.11.0022
Date:
December, 2011
File:
PDF, 227 KB
english, 2011
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