Consumer behaviour analysis and ascription of...

Marketing Theory 2013 / 03 Vol. 13; Iss. 1

Consumer behaviour analysis and ascription of intentionality to the explanation of consumer choice

Sigurdsson, V.
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Volume:
13
Language:
english
Journal:
Marketing Theory
DOI:
10.1177/1470593112467272
Date:
March, 2013
File:
PDF, 89 KB
english, 2013
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