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Attracting the un-served audience: the sustainability of long tail-based business models for cultural television content
Evens, T., De Marez, L., Hauttekeete, L., Biltereyst, D., Mannens, E., Van de Walle, R.Volume:
12
Language:
english
Journal:
New Media & Society
DOI:
10.1177/1461444809354211
Date:
September, 2010
File:
PDF, 683 KB
english, 2010