Epistemologies in the wild: local knowledge and the notion...

Journal of Marketing Management 2015 / 01 Vol. 31; Iss. 1-2

Epistemologies in the wild: local knowledge and the notion of performativity

Nilsson, Johan, Helgesson, Claes-Fredrik
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Volume:
31
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257X.2014.977332
Date:
January, 2015
File:
PDF, 258 KB
english, 2015
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