Cultural, National, and Industry-Level Differences in B2B...

Cultural, National, and Industry-Level Differences in B2B Web Site Design and Content

Usunier, Jean-Claude, Roulin, Nicolas, Ivens, Björn Sven
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Volume:
14
Language:
english
Journal:
International Journal of Electronic Commerce
DOI:
10.2753/jec1086-4415140202
Date:
December, 2009
File:
PDF, 442 KB
english, 2009
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