Marketing “Gamer Foods”: Qualitative Insights into...

Marketing “Gamer Foods”: Qualitative Insights into Responsible Strategy Development

Cronin, James, McCarthy, Mary
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Volume:
18
Language:
english
Journal:
Journal of Food Products Marketing
DOI:
10.1080/10454446.2012.666448
Date:
May, 2012
File:
PDF, 158 KB
english, 2012
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