Business-to-Business Buying: Challenges and Opportunities

Customer Needs and Solutions 2015 / 9 Vol. 2; Iss. 3

Business-to-Business Buying: Challenges and Opportunities

Grewal, Rajdeep, Lilien, Gary L., Bharadwaj, Sundar, Jindal, Pranav, Kayande, Ujwal, Lusch, Robert F., Mantrala, Murali, Palmatier, Robert W., Rindfleisch, Aric, Scheer, Lisa K., Spekman, Robert, Srid
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Volume:
2
Language:
english
Journal:
Customer Needs and Solutions
DOI:
10.1007/s40547-015-0040-5
Date:
September, 2015
File:
PDF, 435 KB
english, 2015
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