Building the Technology Toolkit of Marketing Students: The Emerging Technologies in Marketing Initiative
Miller, Fred L., Mangold, W. Glynn, Roach, Joy, Holmes, TerryVolume:
23
Language:
english
Journal:
Marketing Education Review
DOI:
10.2753/mer1052-8008230202
Date:
July, 2013
File:
PDF, 225 KB
english, 2013