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Brand origin in an emerging market: perceptions of Indian consumers
Shukla, Paurav, Jin, Zhongqi, Kondap, N.M.Volume:
18
Language:
english
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/13555850610703254
Date:
October, 2006
File:
PDF, 293 KB
english, 2006