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The Development of Marketing Thought. By Robert Bands. Homewood, Ill., Richard D. Irwin Inc., 1962. Pp. 284. $5.50.
Smalley, Orange A.Volume:
37
Language:
english
Journal:
Business History Review
DOI:
10.2307/3112113
Date:
January, 1963
File:
PDF, 133 KB
english, 1963