Service recovery in higher education: Does national culture...

Journal of Marketing Management 2011 / 10 Vol. 27; Iss. 11-12

Service recovery in higher education: Does national culture play a role?

Gruber, Thorsten, Chowdhury, Ilma Nur, Reppel, Alexander E.
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Volume:
27
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257x.2011.609133
Date:
October, 2011
File:
PDF, 1.26 MB
english, 2011
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