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Shrinkage Estimation of Price and Promotional Elasticities: Seemingly Unrelated Equations
Blattberg, Robert C., George, Edward I.Volume:
86
Language:
english
Journal:
Journal of the American Statistical Association
DOI:
10.1080/01621459.1991.10475034
Date:
June, 1991
File:
PDF, 1.23 MB
english, 1991