Price Competition in Markets with Consumer Variety Seeking

Marketing Science 2009 / 05 Vol. 28; Iss. 3

Price Competition in Markets with Consumer Variety Seeking

Seetharaman, P. B., Che, Hai
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Volume:
28
Language:
english
Journal:
Marketing Science
DOI:
10.1287/mksc.1080.0434
Date:
May, 2009
File:
PDF, 178 KB
english, 2009
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