Survival Determinants for Online Retailers

Review of Marketing Science 2009 / 01 Vol. 7; Iss. 1

Survival Determinants for Online Retailers

Nikolaeva, Ralitza, Kalwani, Manohar U, Robinson, William T, Sriram, S.
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Volume:
7
Language:
english
Journal:
Review of Marketing Science
DOI:
10.2202/1546-5616.1075
Date:
January, 2009
File:
PDF, 314 KB
english, 2009
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