From place marketing to place branding and back

Place Branding and Public Diplomacy 2011 / 11 Vol. 7; Iss. 4

From place marketing to place branding and back

Govers, Robert
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Volume:
7
Language:
english
Journal:
Place Branding and Public Diplomacy
DOI:
10.1057/pb.2011.28
Date:
November, 2011
File:
PDF, 69 KB
english, 2011
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