Rethinking Place Branding || The Need to Rethink Place...

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Rethinking Place Branding || The Need to Rethink Place Branding

Kavaratzis, Mihalis, Warnaby, Gary, Ashworth, Gregory J.
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Volume:
10.1007/97
Year:
2015
Language:
english
DOI:
10.1007/978-3-319-12424-7_1
File:
PDF, 112 KB
english, 2015
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