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Feelings that Make a Difference: How Guilt and Pride Convince Consumers of the Effectiveness of Sustainable Consumption Choices
Antonetti, Paolo, Maklan, StanVolume:
124
Language:
english
Journal:
Journal of Business Ethics
DOI:
10.1007/s10551-013-1841-9
Date:
September, 2014
File:
PDF, 1.49 MB
english, 2014