Consumer innovativeness: a domain-specific perspective of information acquisition and choice
Kim, Wooyang, Hunt, James M., Lancioni, Richard A.Volume:
25
Language:
english
Journal:
Journal of Global Scholars of Marketing Science
DOI:
10.1080/21639159.2014.984890
Date:
January, 2015
File:
PDF, 320 KB
english, 2015