The Effect of 9-Ending Prices on Retail Sales: A...

Journal of Marketing Management 2006 / 06 Vol. 22; Iss. 5-6

The Effect of 9-Ending Prices on Retail Sales: A Quantitative UK Based Field Study

Bray, Jeffery Paul, Harris, Christine
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Volume:
22
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1362/026725706777978631
Date:
June, 2006
File:
PDF, 197 KB
english, 2006
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