The Effect of Brand Acquisition and Disposal on Stock...

Journal of Marketing 2012 / 01 Vol. 76; Iss. 1

The Effect of Brand Acquisition and Disposal on Stock Returns

Wiles, Michael A, Morgan, Neil A, Rego, Lopo L
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
76
Language:
english
Journal:
Journal of Marketing
DOI:
10.1509/jm.09.0209
Date:
January, 2012
File:
PDF, 301 KB
english, 2012
Conversion to is in progress
Conversion to is failed