Reformulating the conceptualization of marketing in the...

Reformulating the conceptualization of marketing in the context of public leisure services

Novatorov, Edouard V., Crompton, John L.
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Volume:
20
Language:
english
Journal:
Leisure Studies
DOI:
10.1080/02614360150205500
Date:
January, 2001
File:
PDF, 133 KB
english, 2001
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