Marketing the Mid-Price Independently Owned Resort: A Case...

Marketing the Mid-Price Independently Owned Resort: A Case Study with Implications for Managers

Knutson, Bonnie J., Beck, Jeffrey A., Yen, Hungh Hsu
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Volume:
11
Language:
english
Journal:
Journal of Hospitality & Leisure Marketing
DOI:
10.1300/J150v11n04_05
Date:
November, 2004
File:
PDF, 147 KB
english, 2004
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