Ted Brader (2006). Campaigns for Hearts and Minds. How Emotional Appeals in Political Ads Work. Chicago, The University of Chicago Press, 280 pp., ISBN 0-226-06989-3.
Petersen, T.Volume:
18
Language:
english
Journal:
International Journal of Public Opinion Research
DOI:
10.1093/ijpor/edl007
Date:
June, 2006
File:
PDF, 43 KB
english, 2006