Examining search as opposed to experience goods when...

Internet Research 2015 / 06 Vol. 25; Iss. 3

Examining search as opposed to experience goods when investigating synergies of internet news articles and banner ads

Micu, Anca C., Pentina, Iryna
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Volume:
25
Language:
english
Journal:
Internet Research
DOI:
10.1108/intr-11-2012-0242
Date:
June, 2015
File:
PDF, 288 KB
english, 2015
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