Effects of Participation in a Simulation Game on Marketing...

Effects of Participation in a Simulation Game on Marketing Students' Numeracy and Financial Skills

Brennan, R., Vos, L.
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Volume:
35
Language:
english
Journal:
Journal of Marketing Education
DOI:
10.1177/0273475313482928
Date:
December, 2013
File:
PDF, 342 KB
english, 2013
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