What is the role of commercialisation and reputation in product innovation success?
Fuertes-Callén, Yolanda, Cuéllar-Fernández, BeatrizVolume:
16
Language:
english
Journal:
Innovation: Management, Policy & Practice
DOI:
10.5172/impp.2014.16.1.96
Date:
April, 2014
File:
PDF, 205 KB
english, 2014