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Improving the Marketing Math Skills of Marketing Undergraduate Students Through a Unique Undergraduate Marketing Math Course
Ganesh, Gopala, Sun, Qin, Barat, SomjitVolume:
20
Language:
english
Journal:
Marketing Education Review
DOI:
10.2753/mer1052-8008200108
Date:
April, 2010
File:
PDF, 1.10 MB
english, 2010