The Use of Inter-Sectional Competition with an Oral Project...

Journal of Marketing Education 1990 / 12 Vol. 12; Iss. 3

The Use of Inter-Sectional Competition with an Oral Project in the Introductory Marketing Course

Sparkman, R. M., Follows, S. B., Zhou, N.
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Volume:
12
Journal:
Journal of Marketing Education
DOI:
10.1177/027347539001200306
Date:
December, 1990
File:
PDF, 1.45 MB
1990
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