Personality types and Facebook advertising: An exploratory...

Journal of Direct Data and Digital Marketing Practice 2014 / 4-6 Vol. 15; Iss. 4

Personality types and Facebook advertising: An exploratory study

Clark, Lillian, Çallı, Levent
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Volume:
15
Language:
english
Journal:
Journal of Direct, Data and Digital Marketing Practice
DOI:
10.1057/dddmp.2014.25
Date:
April, 2014
File:
PDF, 173 KB
english, 2014
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