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Materialistic consumers who seek unique products: How does their need for status and their affective response facilitate the repurchase intention of luxury goods?
Chan, Wing Yin, To, Chester K.M., Chu, Wai ChingVolume:
27
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2015.07.001
Date:
November, 2015
File:
PDF, 454 KB
english, 2015