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Australasian Marketing Journal (AMJ) 2015 / 7

Culture change and globalization: The unresolved debate between cross-national and cross-cultural classifications

Ladhari, Riadh, Souiden, Nizar, Choi, Yong-Hoon
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Language:
english
Journal:
Australasian Marketing Journal (AMJ)
DOI:
10.1016/j.ausmj.2015.06.003
Date:
July, 2015
File:
PDF, 303 KB
english, 2015
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