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Attributes for Image Content that Attract Consumers’ Attention to Advertisements
Bakar, Muhammad Helmi Abu, Desa, Mohd Asyiek Mat, Mustafa, MuhizamVolume:
195
Language:
english
Journal:
Procedia - Social and Behavioral Sciences
DOI:
10.1016/j.sbspro.2015.06.349
Date:
July, 2015
File:
PDF, 256 KB
english, 2015