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[ACM Press the 20th international conference companion - Hyderabad, India (2011.03.28-2011.04.01)] Proceedings of the 20th international conference companion on World wide web - WWW '11 - A feature-pair-based associative classification approach to look-alike modeling for conversion-oriented user-targeting in tail campaigns
Mangalampalli, Ashish, Ratnaparkhi, Adwait, Hatch, Andrew O., Bagherjeiran, Abraham, Parekh, Rajesh, Pudi, VikramYear:
2011
Language:
english
DOI:
10.1145/1963192.1963236
File:
PDF, 300 KB
english, 2011