Broader Product Line: A Necessity to Achieve Success?

Management Science 1990 / 10 Vol. 36; Iss. 10

Broader Product Line: A Necessity to Achieve Success?

Kekre, Sunder, Srinivasan, Kannan
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Volume:
36
Language:
english
Journal:
Management Science
DOI:
10.1287/mnsc.36.10.1216
Date:
October, 1990
File:
PDF, 1.10 MB
english, 1990
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