What makes deal-of-the-day promotions really effective? The...

  • Main
  • What makes deal-of-the-day promotions...

What makes deal-of-the-day promotions really effective? The interplay of discount and time constraint with product type

M. Eisenbeiss, R. Wilken, B. Skiera, M. Cornelissen
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Year:
2015
Language:
english
DOI:
10.1016/j.ijresmar.2015.05.007
File:
PDF, 862 KB
english, 2015
Conversion to is in progress
Conversion to is failed