Conflict Management and Outcomes in Franchise...

Journal of Marketing Research 2013 / 10 Vol. 50; Iss. 5

Conflict Management and Outcomes in Franchise Relationships: The Role of Regulation

Antia, Kersi D., Zheng, Xu (Vivian), Frazier, Gary L.
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Volume:
50
Journal:
Journal of Marketing Research
DOI:
10.1509/jmr.11.0144
Date:
October, 2013
File:
PDF, 320 KB
2013
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