What is Most Important in Transferring Goodwill from...

Event Management 2015 / 10 Vol. 19; Iss. 3

What is Most Important in Transferring Goodwill from Charity Run Participants to Sponsors?

Smith, Wayne W., Pitts, Robert E., Wang, Weishen, Mack, Rhonda W.
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Volume:
19
Language:
english
Journal:
Event Management
DOI:
10.3727/152599515X14386220874689
Date:
October, 2015
File:
PDF, 212 KB
english, 2015
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