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A performance measurement framework for service-oriented marketing
Hauer, Georg, Kroll, Julia, Yen, David C., Chen, Patrick S., Lin, Shu-ChiungLanguage:
english
Journal:
Total Quality Management & Business Excellence
DOI:
10.1080/14783363.2015.1076703
Date:
August, 2015
File:
PDF, 514 KB
english, 2015