The role of manufacturing and marketing managers in...

International Journal of Operations & Production Management 2001 / 07 Vol. 21; Iss. 7

The role of manufacturing and marketing managers in strategy development

Swamidass, Paul M., Baines, Tim, Darlow, Neil
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Volume:
21
Language:
english
Journal:
International Journal of Operations & Production Management
DOI:
10.1108/01443570110393423
Date:
July, 2001
File:
PDF, 114 KB
english, 2001
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