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Isolated Environmental Cues and Product Efficacy Penalties: The Color Green and Eco-labels
Pancer, Ethan, McShane, Lindsay, Noseworthy, Theodore J.Volume:
143
Language:
english
Journal:
Journal of Business Ethics
DOI:
10.1007/s10551-015-2764-4
Date:
June, 2017
File:
PDF, 1.03 MB
english, 2017