PAPERS AND PROCEEDINGS OF THE One Hundred Twenty Second...

American Economic Review 2010 / 05 Vol. 100; Iss. 2

PAPERS AND PROCEEDINGS OF THE One Hundred Twenty Second Annual Meeting OF THE AMERICAN ECONOMIC ASSOCIATION || The Impact of Targeting Technology on Advertising Markets and Media Competition

Susan Athey and Joshua S. Gans
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Volume:
100
Language:
english
Journal:
The American Economic Review
DOI:
10.2307/27805067
Date:
May, 2010
File:
PDF, 740 KB
english, 2010
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