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An Approach to Investigating the Emotional Determinants of Consumption Durations: Why Do People Consume What They Consume for as Long as They Consume It?
Morris B. Holbrook and Meryl P. GardnerVolume:
2
Year:
1993
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.2307/1480647
File:
PDF, 406 KB
english, 1993