Innovation in the Service Sector: Some Empirical Findings

Innovation in the Service Sector: Some Empirical Findings

Robert T. Green, Eric Langeard and Alice C. Favell
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Volume:
11
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3151153
Date:
August, 1974
File:
PDF, 210 KB
english, 1974
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