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"Why Don't Consumers Care About CSR?": A Qualitative Study Exploring the Role of CSR in Consumption Decisions
Magdalena Öberseder, Bodo B. Schlegelmilch and Verena GruberVolume:
104
Language:
english
Journal:
Journal of Business Ethics
DOI:
10.2307/41476319
Date:
December, 2011
File:
PDF, 1.72 MB
english, 2011